Social media marketing (SMM) if you are not doing it you probably should be! If you are doing it, are you doing it well? SMM is an outlet for marketing that utilizes social networking websites as a delivery tool. The goal of SMM is to produce content that users will share with their social network to help a company increase brand exposure and broaden customer reach.
Are you trying to do it yourself and the results not that great?
One of the key components of SMM is social media optimization (SMO). Like search engine optimization (SEO), SMO is a strategy for drawing new and unique visitors to a website. SMO can be done two ways: adding social media links to content, such as RSS feeds and sharing buttons — or promoting activity through social media by updating statuses or tweets, or blog posts etc…
SMM helps a you get direct feedback from customers (and potential customers) while making the company seem more personable. The interactive parts of social media give customers the opportunity to ask questions or voice complaints and feel they are being heard. This aspect of SMM is called social customer relationship management (social CRM).
Having a strategy?
Like anything to do with marketing, it is extremely important to have a well thought out strategy. The reason being, you can spend a lot of time and money on the wrong markets that are never going to produce you results.
Self Verse Managed
What’s best for you? With social media marketing one of the most important aspects is to keep it regular. One thing we see is, small to medium companies that embrace social media then get busy and forget about it. Engagement is critical to success in any marketing, but, especially in Social Media Marketing. If you do wish to manage it yourself review our self managed option below, we have a platform that can make it a whole lot easier for you, keep your password secure while allowing your staff access.
Talk to us
With social media the results are easily measured, it should be the more you spend the more you get. If it’s not currently the case, we can help.
We don’t spend money without getting results.
Fully Managed Packages
We have a range of fully managed social media packages available from simple through to full scale reputation management. You can be rest assured we have a solution for you. We are base in Christchurch, New Zealand and our team are ready to get your social media presence sorted.
Kite Media follows well design strategies that are designed to get you maximum effect from your investment. We take the time to learn your “Voice” so we can represent you company/brand/product in the very best possible way. To get the clarity in the message we need to ask some question about your business, the better you answer these questions the quicker we can learn your voice and get you a faster return on your investment.
For various social media avenues it is possible to boost posts made. This is an excellent way to get faster traction with your campaigns. With each package we have allowed a set budget for boosting, from time to time we will approach you to suggest that this budget is increased, this however is totally at your discretion.
Self Managed Social Media Packages
It sounds like a great idea and sometimes it is and that is why we cater for it. There are some things to consider and we will outline them in detail for you on out Self Managed Social Media Packages page.