What is a logo?

 

A logo is any name, letters, graphics, or symbol combined together to produce a unique personality. This is what creates instant recognition for your brand, product or service. They something become status simple or a message of hope. Below is a few questions  that often get asked about logos.

Why does a professional logo design matter?

  1. It all about your business reflection. Your logo captures the essence of your business – what you stand for, your objectives, goals, and nature of business. It is a great marketing tool to help your key customers distinguish your small business or products. Good examples of powerful logo designs are Adidas, Motorola, Microsoft, Yahoo!, and BMW.
  2. Consistency. Your logo is universal, meaning it will be used in all communication channels related with your business. It will be on your online site, business cards, stationery designs, receipts, invoices, or even your mascot if you have one.
  3. Creates a professional image. No matter how big or small your business is you can’t afford to look cheap, unreliable, or confused. Your customers might interpret this as lack of concern or expertise in your industry.
  4. It represents stability. Using clipart pictures and lousy do-it-yourself logos can hurt your business very awfully. A high quality logo design shows you are sincere about your small business and will possibly operate over the long run

What are the characteristics of a good logo design?

  1. It all about your business reflection. Your logo captures the essence of your business – what you stand for, your objectives, goals, and nature of business. It is a great marketing tool to help your key customers distinguish your small business or products. Good examples of powerful logo designs are Adidas, Motorola, Microsoft, Yahoo!, and BMW.
  2. Consistency. Your logo is universal, meaning it will be used in all communication channels related with your business. It will be on your online site, business cards, stationery designs, receipts, invoices, or even your mascot if you have one.
  3. Creates a professional image. No matter how big or small your business is you can’t afford to look cheap, unreliable, or confused. Your customers might interpret this as lack of concern or expertise in your industry.
  4. It represents stability. Using clipart pictures and lousy do-it-yourself logos can hurt your business very awfully. A high quality logo design shows you are sincere about your small business and will possibly operate over the long run.

What does a good logo cost?

A professional logo design costs money it varies case by case. While many entrepreneurs are easily put off with its price tag, they merely failed to understand its impact to the overall performance of their company.

What are you waiting for? Get in touch we can assist with creating the right professional logo for your company.